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Cost of Living Blog

by THE ORIGINAL BAKER 05 Jun 2023

Cost of living

A brief look at how the rising cost of living in the UK is driving the team at The Original Baker to work harder than ever for our wonderful customers

A nationwide issue

There is no avoiding it, in fact we are all tired of hearing about it. In the last year, the cost of living has increased dramatically. It has been and continues to be an extremely difficult time for everyone, and when we say everyone that means businesses too. We can all be guilty of forgetting that businesses -particularly small businesses- are made up of normal people just trying to make a living each day.

Like so many others, at The Original Baker we have faced price increases around energy bills, raw ingredients and labour (let’s not even think about the cost of fuel too). Added to that, the nationwide shortages of products – including butter which is at the heart of our business- it surely has not been easy.

Now, we do not want to get bogged down with it. For one, we are not economic experts and two, we all hear enough about it on a day-to-day basis. A bakery is synonymous with joy, right?! So let us bring some joy.

Our Promise

We will not compromise on the quality of our products. Whatever difficulties may arise, we will continue to make premium pies and pastries we are proud of. It is the core of our business and if we were to lose that focus on quality, we may as well just pack up and go home. While our ovens are running and our rolling pins rolling, we will carry on pouring all of our time, passion and skill into our creations. We try to see challenges more as an opportunity, a driving force to keep doing what we’re doing but even better!

The Power of Food

The term comfort food exists for a reason. Food has the power to bring joy, and we know our products bring joy. The all-butter pastry, the jam-packed fresh fillings, the fantastic flavour of the two combined simply cannot be beaten. Our artisan pies, pastries, quiche, and cakes are a treat. In these challenging times we all need -and deserve- a treat; and while expensive clothes, shoes and even holidays might be out of the question, The Original Baker products can provide a treat to lift the mood without breaking the bank. Just think, what you could easily spend on a meal out for one, our pie boxes could feed six (or more!) for the same cost.

Whether you are a Farm Shop owner stocking our products, a visitor to those Farm Shops and outlets, or a customer ordering direct from our website, we hope our products bring you that little bit of joy we promise.

We are all in it together, and what better way to come together than with exceptional, tasty food.

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